Privacy policy

Last updated: 09/2024

Privacy Policy

This Privacy Policy explains how Penny Rose Miami Optical ("we", "us", or "our") collects, uses, and shares your personal information when you visit, use our services, or make a purchase from pennyroseoptical.com (the "Site") or otherwise interact with us (collectively, the "Services"). By using the Services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our Services.

Changes to this Privacy Policy

We may update this Privacy Policy to reflect operational, legal, or regulatory changes. The updated Privacy Policy will be posted on the Site, with the "Last updated" date modified. Please review it periodically.

How We Collect and Use Your Personal Information

Over the past 12 months, we have collected personal information from various sources. The type of personal information collected depends on how you use our Site and Services. Below are the categories of information we collect and how we use them:

Personal Information We Collect

  1. Information You Provide Directly:

    • Contact details (e.g., name, address, phone number, email)
    • Order information (e.g., billing and shipping addresses, payment details)
    • Account information (e.g., username, password)
    • Shopping preferences (e.g., items viewed, cart contents, wishlist)
    • Customer support details (e.g., information from messages or support requests)

  2. Information We Collect Through Cookies:

    • Usage Data (e.g., device details, browser info, IP address, interaction with the Site)
    • We use cookies and similar technologies to enhance your experience, analyze usage, and tailor our marketing efforts. For details, refer to our Cookie Policy at Shopify Cookie Policy.

  3. Information From Third Parties:

    • We may collect data from third-party service providers like Shopify (e.g., payment processors, analytics services) to help provide and enhance the Services.

How We Use Your Personal Information

  • To Provide Services: Processing payments, fulfilling orders, managing accounts, and facilitating returns.
  • Marketing and Advertising: Sending promotions and tailored advertisements based on your preferences.
  • Security and Fraud Prevention: Detecting and preventing fraud or other harmful activities.
  • Customer Communication: Offering support and improving the overall experience.

Cookies

We use Cookies to improve functionality, analytics, and personalized experiences on our Site. You may manage Cookies through your browser settings, but doing so may limit certain features.

How We Disclose Your Personal Information

In certain cases, we may share your personal information with third parties, including:

  • Service providers: Vendors who assist with operations like IT, payment processing, shipping, and customer support.
  • Business and marketing partners: Including Shopify, to enhance services and provide advertising.
  • Affiliates: To support our business operations.

We do not sell or share your personal information for purposes of profiling.

User-Generated Content

If you post content (e.g., reviews) on public areas of the Site, it may be accessed by others. We are not responsible for the privacy or security of this information once shared publicly.

Third-Party Links

Our Site may link to third-party websites, which have their own privacy policies. We are not responsible for the content, privacy, or security practices of these websites.

Children's Data

Our Services are not intended for children. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us to request its removal.

Security and Retention

We use reasonable measures to secure your personal information but cannot guarantee perfect security. We retain your personal information as long as necessary to fulfill the purposes outlined in this Privacy Policy or comply with legal obligations.

Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

  • Access: Request access to your personal information.
  • Correction: Request corrections to inaccurate personal information.
  • Deletion: Request deletion of your personal information.
  • Portability: Request transfer of your data to another service.
  • Managing Preferences: Opt-out of promotional communications at any time.

To exercise these rights, contact us at customerservice@pennyroseoptical.com.

International Users

If you are located outside the U.S., your personal information may be transferred to and processed in other countries, including the United States. We ensure appropriate safeguards are in place for international data transfers.

Contact Us

For any questions about this Privacy Policy or your personal information, please reach out to us: